MoEngage Overcame a Broken Procurement Process and Saved $500K with Zluri.

About Moengage

MoEngage is an insights-led, customer engagement platform that enables brands and marketers to create, execute and optimize their digital marketing campaigns, assisting them in their quest to increase customer retention, conversion, and lifetime value.

For more information about MoEngage, please visit www.moengage.com.

Hear about the firsthand experience from our happy customer

Summary:

We spoke to Narsimha, who handles finance, strategy, and operations and is also a board member at MoEngage, to discuss Zluri’s impact on the company.

“Before Zluri, our SaaS procurement process was very broken.” - Narasimha

To start with, the problems were evident. MoEngage used to have multiple touchpoints that required employees to email department heads for approvals to purchase applications. This required a lot of context-switching and manual effort. Secondly, as the company grew, it became more important for the organization to get usage insights into the SaaS investments made over the years. This put the decision-makers in the shadows with no insight-led analysis.

“The most important challenge we faced was monitoring the continuous usage of the tools we procured over the last few years.” - Narasimha

Zluri helped MoEngage overcome these challenges. With Zluri,

• MoEngage was able to manage application procurement from one single dashboard. This didn’t involve context switching, as employees can request via the app catalog feature.

• MoEngage was equipped with insightful data on app and license usage, which enabled decision-makers to optimize their SaaS stack and invest wisely.

As the company scales up, revenue and cost predictability are vital decision-making factors. Over the past 12 to 18 months, Zluri helped clearly define the software spending insights, which has greatly aided the company in improving forecasting and budgeting expenses.

“Zluri also provides valuable insights into usage, helping us track duplicates and reduce software licenses by at least 20%.” - Narasimha

MoEngage integrated its SSO and finance systems with Zluri. This led to a comprehensive consolidation of expense, usage, and user data in a single dashboard, allowing it to regain visibility and control over its software library.

Zluri has helped MoEngage demystify its spending and streamline the procurement process. In fact, MoEngage saved half a million dollars, and its ROI on investing in Zluri has gone up 5x.

“With Zluri, we have saved more than $500,000 and realized at least 5x ROI on our investment in Zluri.”